Application forms


Approval for Broadcast

Complete this form if you are applying for have a finished commercial cleared for broadcast in New Zealand.


Children's Food Product Pre-Approval

Only complete this form if you are applying for a Children's Food (CF) classification. Food and beverage products advertised during children's programming must meet minimum nutritional standards.

NOTE: If this application is successful, you still need to complete the Approval for Broadcast application.


Online Credit Card Payment

To pay your invoices by credit card please use our secure online payment form.

We accept Visa, MasterCard and American Express.


Substantiation and support material


Financial services - Company Directors' declaration

It is a requirement that financial services advertisements are certified by at least one of the advertiser's Company Directors.

We will not approve financial services commercials without a Company Director's declaration on file.


Alcohol products

Advertisements for alcohol products must be pre-approved by the Liquor Advertising Pre-vetting Service (LAPS).

Contact: Rob Bree
Phone: (09) 528 8808
Mobile: 027 277 7832


Medical and therapeutic products and services

Advertisements for therapeutic and health products, devices and services must be pre-approved by the Therapeutic Advertising Pre-vetting Service (TAPS).

Contact: Nigel Andrews
Phone: (09) 836 2680
Mobile: 027 657 9750

Contact: Peter Pratt
Phone: (04) 938 6409
Mobile: 027 492 1230

Contact: Maureen Roberts
Phone: (09) 478 7776
Mobile: 021 68 77 60


TAPS Guidelines

A link to the guidelines used by TAPS when assessing all forms of therapeutic marketing communications.


Standards, codes, rules & guidelines


CAB House Rules

A practical collection of key ASCB decisions and the broadcasters own terms and conditions (Updated 2015).


Technical Standards

The technical standards and guide for the delivery of television commercials to New Zealand broadcasters (Updated June 2016).


Codes of Practice

The latest edition of the ASA's Advertising Codes of Practice.


Getting it Right for Children

Booklet covering the rules and policies governing television advertising aimed at children.


Nutrient Framework

The Food and Beverage Classification System used to determine which products may be advertised in children's television programming. Click here for more information.


Fair Trading Act 1986

A link to The Ministry of Consumer Affairs guide to the provisions and terms of the Fair Trading Act 1986.

Commerce Commission

A link to the Commerce Commission of New Zealand's website.

CAB's industry statistics


1st Quarter

Approvals Data Q1 2017


2nd Quarter

Approvals Data Q2 2017 **NEW**


3rd Quarter

Approvals Data Q3 2016


4th Quarter

Approvals Data Q4 2016