ASA launch new industry resources

The Advertising Standards Authority (ASA) has released two new suites of resources to support advertisers and agencies when navigating the Advertising Standards Codes and Complaints Process. 

A suite of seven Get It Right The First Time infographics run through common advertising mistakes across high-risk topics, and include the ASA’s top tips for how to avoid a Code breach in these areas. 

The Short & Sweet video series are bite-sized explainers covering topics such as the role of the ASA, advertising identification, and an overview of each of the Advertising Codes.

These resources are now available on the ASA website