Sky has announced the launch of Sky Open, its new free-to-air channel that replaces Prime from Wednesday 23 August. Sky Open will offer a diverse lineup of content, featuring local shows from Sky Originals NZ, news, exclusive Sky Sport coverage, documentaries, and entertainment. Lauren Quaintance, Sky’s Chief Media and Data Officer, says: “Sky Open invites… Read More

New Zealand is set to co-host the FIFA Women’s World Cup 2023™ from 20 July to 20 August 2023. As this is classified as a major event under the Major Events Management Act 2007 there are specific advertising rules that businesses need to follow from now until 19 September 2023, when the protection period for… Read More

The Advertising Standards Authority (ASA) has released their Guide on Election Advertising 2023.  This Guide will assist political parties and candidates, advocacy groups, consumers and the advertising industry to understand the ASA’s role in supporting responsible election advertising. The Guide on Election Advertising 2023 is available on the ASA website here. The Guide sets out the jurisdictions… Read More

New Zealand’s television broadcasters have released their material deadlines for the upcoming Christmas and New Year’s holiday season. Note that there are differences between the networks so please take extra care. CAB will be closing at 1pm on Friday 23 December and open again on Monday 9 January 2023. We will have an ‘on-call’ service… Read More

The Advertising Standards Authority (ASA) has released its 2021 Annual Report, which outlines the self-regulatory action undertaken by the ASA and provides a snapshot of its key areas of work. The ASA handled 1245 complaints about 570 advertisements in 2021, of these 200 where ordered to be removed to changed. ASA Chief Executive Hilary Souter said… Read More

The Advertising Standards Authority’s (ASA) Financial Advertising Code comes into effect for all financial ads on 1 June.   The new Code replaces the Code for Financial Advertising and was updated last year following a review. It became effective from 1 March 2022 for new financial advertising, and will become effective from 1 June 2022 for all financial advertising. The… Read More

ThinkTV says the resilience of linear ad spend alongside the growth of digital (BVOD, SVOD) highlights the power of cross platform television campaigns for advertisers. The 2021 ASA report released today shows TV ad revenue at $605M, up 15.9% on the previous year, and 4.5% growth on pre-pandemic 2019 spend. Linear television remains a powerhouse… Read More

The Advertising Standards Authority (ASA) has adopted a new Financial Advertising Code following a routine review. The new Code replaces the Code for Financial Advertising and will be effective from 1 March 2022 for new financial advertising, and 1 June 2022 for all financial advertising. ASA Chief Executive Hilary Souter said the new Code takes… Read More

Dec 2020 – The Advertising Standards Authority has adopted a new Alcohol Advertising and Promotion Code following a scheduled review of the existing Code for Advertising and Promotion of Alcohol. The new Code is effective from 1 April 2021 for new alcohol advertising and promotion and 1 July 2021 for all alcohol advertising and promotion. Since the previous review… Read More